Do a search on “how to apply blush” and you’ll find folks telling you to apply it to the “apples of your cheeks”. By this, they mean the highest and roundest point on your cheeks, usually some distance directly under the center of your eyes. I too say “apples of your cheeks” in makeup breakdowns to indicate the natural blushing area of the cheeks.
But not necessarily the apples!
Everyone is different, and everyone blushes differently. I look awful when I apply blush to the apples of my cheeks (see below, left) because, well, it’s simply not a flattering part of my face to be drawing attention to. It is also NOT where I tend to blush! (I blush lower than the center of my cheeks and towards the nostrils, see below, right.)
If you want to apply blush in a way that flatters YOU, know your face. If you don’t know where you blush naturally, pull out a mirror after you have been exercising or out in the cold. The pinker spots on your cheeks will show you where you should start applying blush if you want to mimic that look.
Be sure to also do a smile check– does your blush make you look better or worse when you are smiling? If properly applied, blush can give you a sort of “cheek-lift”, making them look perkier and younger. A well-applied natural blush can almost make you look like you’re smiling… even when you’re not. 🙂